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Ss22 China International Fashion Week: Xinlianhe Group · Liu Wei'S "Stars" Release Show Will Appear Soon

2021/9/7 1:51:00 0

　　 With hard core technology to light up green life, fashion design pays homage to the beauty of intangible cultural heritage. At ss22 China International Fashion Week, xinlianhe group, which has been engaged in textile industry for more than 30 years and is oriented by nature and harmony, will join hands with Liu Wei, a famous fashion artist and designer of China's "Golden Top Award", to jointly release the theme of "stars" to present a visual feast of science and technology enabling sustainable fashion and classic inheritance.

　　 The green original idea of the unity of man and nature

　　 I wish I were stars

　　 For a summer night

　　 I wish it were thousands of rivers

　　 To the only ocean

　　 I wish it was that month

　　 For your once more perfect

　　 The theme of this release is "stars", which interprets the concept of "technology, comfort and return". The soft lace fabric and comfortable knitted fabric are combined and interspersed. Through the elegant and simple and dynamic and beautiful colors, women's independent and confident, soft and free and easy style is perfectly presented.

　　 Stars flicker, looming, vast and boundless, arousing people's infinite awe of nature, and also shows the deep intention of this release. In recent years, "sustainable development" has become a hot topic of global fashion industry“ During the 14th Five Year Plan period, under the background of the world's unprecedented great changes and China's construction of a "double cycle" new development pattern, under the guidance of national carbon peak and carbon neutralization goals, it is considered as the general trend and important policy for the textile industry to promote the green and low-carbon cycle development and promote the comprehensive green transformation of the industry.

　　 As a comprehensive group started in Hong Kong, China in the 1990s, integrating R & D, production, testing, trade and trend research, xinlianhe group has four major brands of Lianfeng dyeing and finishing, Hengyi lace, Lianfeng knitting and Lianfeng testing. Xinlianhe group insists on the recycling of resources as the key research and development direction. According to Chen Xiaoyuan, general manager of xinlianhe group, the word "he" in the name of the enterprise means "harmony between man and nature and harmonious coexistence". Enterprises to new technology, new materials, new functions, green environmental protection as the purpose of product design and development, advocating the concept of people-oriented sustainable development. This release starts from the source of fabric organization to research and develop new technology and environmental protection materials, and carries out new creative design on diversified lace and knitted fabrics of Xinlian and the group. At the same time, we released many kinds of skin friendly design works, showing the unremitting exploration in environmental protection and plant dyeing protection and innovation.

　　 This release fully demonstrates Xinlian and the group's professional, attentive and dedicated design strength. According to Chen Xiaoyuan, the company currently has a R & D and textile base, a testing and dyeing and finishing base in Fuzhou Binhai Industrial Zone, Fujian Province. It has a strong design team, and has reached R & D cooperation with Donghua University, Changzhou University and other major research institutes and famous textile schools. The technical personnel of the enterprise provide strong support for the smooth production of recycled material technology products. In this context, the enterprise has passed the "global recycling standards for textiles and clothing (GRS)" certification.

　　 The ingenious circulation of Wenda trend

　　 Textile intangible cultural heritage represents not only a kind of craftsmanship, but also reflects the traditional way of life. It is the most full and comprehensive carrier of Chinese civilization, condensing excellent traditional culture and carrying rich historical accumulation. This release will integrate traditional Chinese Miao embroidery and the dying tin embroidery technology elements, and combine with modern technology of lace knitted fabric, so as to realize the value of the classic traditional skills. As a well-known fashion designer, Liu Wei is also an ambassador for the promotion of intangible cultural heritage in China's textile industry. She has long focused on promoting the activation of intangible cultural heritage with fashion design. This release is not the first time that Xinlian and the group, which are also committed to inheriting and innovating intangible cultural heritage, are not the first tacit agreement.

　　 Since 2020, under the advocacy of Xie Bizhen, the president of Xinlian and the group, Xinlian and the group began to promote a project called "weaving Gallery" and became the first brand sponsor of the project“ Zhiwenguan is committed to the research and development of textile fabric technology, promoting the marketization of "textile intangible cultural heritage", the branding of fabrics and patterns, and the platform of professionals. It has become an important channel for Xinlian and the group to "link" the whole industry and "cross-border" innovation.

　　 Through the "weaving Museum", xinlianhe group has launched a series of projects, such as the collection of intangible cultural heritage, school enterprise cooperation, textile peripheral development, creative exhibition hall, etc., to encourage more textile enterprises, independent brands and creative designers to jointly participate in and carry out more cross domain joint name cooperation. From last year to this year, xinlianhe group has been cooperating with Liu Wei to launch the new union group · Liu Wei fashion trend conference at ss22 China International Fashion week. Through the joint development of fashion designers and high-quality fabric suppliers, xinlianhe group combines design with industry, tradition and Modernity in a more fashionable way, so as to dig deep into intangible cultural heritage, Make it fashionable.

　　 When science and technology hand in hand with green, when fashion pays homage to intangible cultural heritage, it is bound to wipe out moving flowers full of hope and wish for a better future.

　　 September 7th

　　 On the stage of ss22 China International Fashion Week

　　 Through xinlianhe group · Liu Wei's "stars" release show

　　 Catch the fire

　　 Feel it like stars, light up the future!