"Stimulating Domestic Demand" Is Attracting The Attention Of International Brands.

"Stimulating domestic demand" is receiving international attention.

The spotlight, especially the huge high-end.

The market is more concerned by European and American brands.

There is news that China

And the consumption area of shoes has been playing an important role in the global market. Especially leather shoes data show that in 2015, leather shoes exported more than 2 billion pairs and imported more than 300 million pairs.

Over the past few years, China has intensified the construction of the domestic demand market. Some foreign brands have been eyeing the huge Chinese leather shoes market with great potential and scrambling to seek a huge share of the domestic market.

In the face of China's huge domestic demand market, some of the big brands in the world are optimistic about the classic leather shoes brand Mmcraff (Moncav), which originated in France. It took the lead in landing this business opportunity. It first took the lead in landing in the Chinese market in 2000. The establishment of the Greater China operation center was formally established in Hongkong. In 2005, it officially landed in Beijing and opened the first flagship store in mainland China, which laid a milestone for the strategic development of the brand in China and began to expand the broad Chinese leather shoes market.

The Mmcraff brand that first landed in China has won the title of Chr (34) noble shoemaker Chr (34) in Europe in the past century in virtue of its unique quality and its attention to the quality and details of shoe products due to Mmcraff's unusual attention.

According to the operation center of Greater China, Mmcraff, which was born in France in 1932, has become a world famous brand in leather shoes, fashion and leather products. In recent years, Mmcraff's products are famous for its innovation, avant-garde and fashion.

The unique product positioning, service and environment are the core of the brand.

Always believe that comfort and popularity are not contradictory, while taking into account health and fashion.

In the new products of each season, they are usually divided into two routes: classic and popular.

This unique brand style has surpassed France's the Alps area and Switzerland, Austria, Britain, the United States and other countries, and enjoys a world-renowned reputation.

Information from the national statistical department shows that China is not only the world-famous shoemaking center, but also a big consumer of footwear.

China consumes nearly 2 billion 300 million pairs of footwear products every year, ranking first in the global footwear market, and the proportion of leather shoes has risen to about 30% in 2015. The product has also started to develop from low to medium to high level. This has also created a favorable market environment and conditions for foreign leather shoes brands.

As an internationally famous brand, Mmcraff, like more European brands, has inherited a family business story. The founder of Mcraff.Laurent, the first handicraft workshop in 1932, dedicated exclusively to French aristocratic aristocratic designers.

Its shoes are popular throughout Europe. In 1937, Mmcraff opened its first store in Paris, specializing in high-end customized leather shoes.

After the two World War, Mr. Mcraff.Laurent, the son of Mr. Mmcraff, opened the first flagship store in North America in 1975 to enter the American and Canadian markets in North America.

In 1992, when the flagship store opened in Tokyo, Japan, it officially landed in the Asian market, and then began to force the Chinese mainland market and quickly layout. The brand was deeply loved by Chinese consumers with its original and distinctive business philosophy and business mode.

Mmcraff believes that China is a big consumer country and the market prospect of China's leather shoes industry will be limitless. Especially in the case of the Chinese government's "expanding domestic demand", it is expected that the sales volume and sales volume of high-end brand leather shoes will maintain a rapid upward trend in the future.