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Finding New Marketing Means Is The Focus Of Enterprise Development.

2010/7/23 11:19:00 33

Marketing Mail Marketing Consumers

July 23rd, in the rapidly developing society and the e-commerce society, traditional

Marketing

The means have been increasingly unable to meet.

Shoe enterprises

The demand for development, especially when communicating with the whole country and expanding overseas markets, is not limited to traditional marketing methods.

Breaking the traditional marketing mode and finding effective new marketing methods have become one of the focuses of shoe enterprises' development.


here

Mail marketing

With its superior long-distance communication ability, convenient operation mode, low cost investment, high return rate and other advantages, it has become an indispensable communication tool in the current information and e-commerce rapid development society, and has also become an important platform for information exchange between shoes enterprises.


What is mail marketing? Is mass mail an email marketing? The marketing behavior of shoe companies by means of e-mail is called mail marketing.


The real mail marketing is based on the marketing level, with the target user group to "interact" marketing behavior.

Mail marketing is based on database marketing, mail platform and marketing planning. The database guarantees the accuracy of the target user groups of the shoe enterprises. The mail platform guarantees the operability of the shoe enterprises' mail marketing, and the perfect marketing plan guarantees the purpose of the shoe enterprise's mail marketing.


Because mail marketing is marketing behavior, so the premise should be the purpose of marketing, then the marketing behavior, and finally the analysis of marketing.

The mail marketing combines the network marketing method with the marketing goal of the industry perfectly, and collects the information of the target users through interaction with the users, so as to prepare the corresponding data protection for the two marketing of the shoe enterprises.

For example, the shoe industry, mail marketing strategy can collect customer information through experience price promotion mail, collect customer data, then analyze user data, prepare data for the next marketing.


Email marketing helps stimulate consumers' purchases without clear demand, and from the cost point of view, e-mail marketing is the lowest cost in online marketing.

Email marketing has many advantages, such as low cost, fast delivery, accuracy, individualization and easy operation. Nowadays, with the economic downturn and tight market budgets, e-mail marketing has become more attractive to many shoe companies, and shoe enterprises' mailboxes have become one of the most commonly used channels for shoe companies to communicate with existing customers.

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